To encourage corporate support for the sports industry, the Ministry of Education's Sports Administration held the 16th Sports Promoter Awards Ceremony on November 29. The Land Bank of Taiwan (LBOT) received three major honors in the sponsorship and promotion categories: the "Gold Award" for sponsorship, the "Long-Term Sponsorship Award," and another "Gold Award" for promotion. The awards were presented by Minister without Portfolio Shih Che to Chairman Ying-Ming He of the Land Bank of Taiwan.
LBOT's badminton team, established nearly half a century ago in line with national sports policies, and its women's tennis team, with a 27-year history, have been instrumental in advancing Taiwan's sports landscape. Every year, LBOT allocates dedicated funding to support team operations. Additionally, the bank constructed its own badminton and tennis facilities in Qingtan, Xindian, and has partnered with 11 key sports schools, providing training expenses and fostering a robust development pipeline from high school and university teams to professional teams. Today, LBOT's athletes are not only frequent winners in competitions but also core members of national teams, earning the institution a reputation as the cradle of Taiwan's badminton and tennis elites.
Beyond nurturing national athletes, LBOT is committed to being a steadfast pillar of support for its players. It allocates tens of millions of New Taiwan dollars annually for player nutrition, professional sports science training, and international competitions. Furthermore, LBOT has established a comprehensive career development system, offering post-retirement training to help athletes transition into banking roles while ensuring a stable and fulfilling career path.
Under its comprehensive training system and robust career development framework, the Land Bank of Taiwan has cultivated numerous rising sports stars. At the recent Paris Olympics, LBOT's Wang Chi-Lin and Lee Yang, known as Taiwan's golden men's doubles duo "Lin-Yang Pair," successfully defended their badminton men's doubles gold medal. This remarkable achievement not only set a new record as Taiwan's first in the sport but also marked the first-ever consecutive gold medal in Olympic badminton men's doubles history. Meanwhile, LBOT's women's tennis player, Tsao Chia-Yi, paired with Taiwanese tennis legend Hsieh Su-Wei, secured fifth place in the Olympic women's doubles, equaling Taiwan's best record to date.
Current LBOT players continue to shine on the international stage. In badminton, notable athletes include the "Lin-Chiu Pair" Wang Chi-Lin and Chiu Hsiang-Chieh, men's singles powerhouse "Left-Handed Cannon" Lin Chun-Yi and "Flash" Su Li-Yang, and rising women's singles talents Wang Yu-Hsi, Lin Hsiang-Hsuan, Lee Pin-Yi, and Liao Jui-Chi. Dominant doubles teams include the "Li Brothers" Lee Fang-Jen and Lee Fang-Chih, as well as Chang Ko-Chi and Chen Hsin-Yuan, Chen Zhi-Ray and Lin Yu-Chieh, and Chen Sheng-Fa and Chen Cheng-Kuan. Women's doubles players Yang Ching-Tun and Chang Ching-Hui, Lin Jhih-Yun and Hsu Yin-Hui, and Lee Chih-Chen and Lin Yen-Yu also remain competitive forces. In mixed doubles, star pairs such as Po Li-Wei and Chang Ching-Hui, Lu Chen and Lee Chih-Chen, Chen Cheng-Kuan and Hsu Yin-Hui, Chiu Hsiang-Chieh and Lin Jhih-Yun, and Chang Ko-Chi and Lin Yen-Yu consistently deliver victories. In tennis, "The Iron Cannon" Liang En-Shuo and "The Rising Star of Tennis" Tsao Chia-Yi have claimed multiple international women's tennis championships, further solidifying the Land Bank of Taiwan's legacy as a powerhouse in nurturing world-class athletes.
Land Bank athletes not only excel on the court but also act as ambassadors for public welfare. Chairman Ying-Ming He has prioritized corporate social responsibility (CSR) as a key objective for LBOT's sports teams. Through annual charity events, the teams engage with disadvantaged youth and promote badminton. Notable initiatives this year include the “Land Bank Invites Lin-Yang Fans for a Badminton Showdown” and charity fair event at the Land Bank of Taiwan Badminton Hall in April, the “Youth Badminton Summer Camp” in Nantun Elementary School in Taichung in July, and two upcoming “Badminton, Here I Come!” teaching events scheduled for November and December at Minquan Elementary School and Bailin High School in Taipei. These activities highlight LBOT's commitment to social welfare and inclusivity.
Beyond its commitment to CSR, LBOT plays a vital role in advancing digital and green finance. In recent years, the bank has actively promoted various loan programs to support enterprises in enhancing their sustainability efforts. These initiatives include “Low-Carbon Transformation and Smart Upgrade Loans,” “Green Building Financing,” and “Renewable Energy Power Generation Equipment Loans – Green Power, Green Profits Marketing.” Additionally, LBOT has collaborated with JCB International to launch eco-friendly financial products, such as the “Do Do Sports Card” made of sustainable materials and the limited-edition Wang Chi-Lin “Yulin Shining Card.” Together, they contribute to creating a sustainable ecosystem where the bank, its customers, society, and the environment thrive in harmony.
Contact person: Chun-Chang Li
Tel.: 02-2217-3271 #121
Last updated:
2025/01/07