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Land Bank's "Baishatun Gongtian Temple Precious Card" Ensures Prosperous Year of the Dragon for Cardholders

Land Bank Mazu Affinity Card cardholder benefits are now better than ever! In line with the Land Bank’s commitment to customers, on January 9, 2024, the Land Bank collaborated with Baishatun Gong Tian Temple to complete the fifth "Land Bank Baishatun Gongtian Temple Precious Card" fire-crossing ritual. Regarding cardholder perks and benefits, Mazu Precious Card cardholders will enjoy a 1% cash rebate for card transactions until the end of June 2024. New cardholders will also receive an additional NT$300 credit for reaching the specified spending amount.

 

According to the Land Bank, its "Mazu Precious Card" serves three purposes: "Ensuring Safety and Wellbeing, Engaging in Public Charity and Welfare, and Enjoying Rewards." The cardholders are primarily followers of the Mazu faith. Over the years, the card has maintained low cancellation and high usage rates, establishing itself as a longstanding favorite among affinity cards offered by various banks.

 

The Land Bank's Mazu Precious Card features the sacred image of Mazu on its face, and each credit card undergoes a fire-crossing ritual at Baishatun Gong Tian Temple. This allows cardholders to carry it with them for "Ensuring Safety and Wellbeing" and seeking blessings for safe travels. Furthermore, for every general spending transaction, the Land Bank allocates a 0.25% cashback to Baishatun Gong Tian Temple, enabling cardholders to contribute to charity while using their cards.

 

In contrast to recent announcements by major issuing banks on reduced cashback incentives for 2024, the Bank's Mazu Precious Card continues to offer an unchanged 1% cashback for general spending until the conclusion of June 2024. This applies to domestic and international expenditures, without any limitations on the transaction amount, and the cashback terms remain unaffected. Furthermore, new cardholders who accumulate over NT$3,000 in general spending from the approval of the card until the end of the subsequent month can avail themselves of a first-time spending reward (no registration needed) of NT$300 in card credit. This promotional offer is restricted to one reward per account. The Land Bank’s Mazu Precious Card is integrated with the resources of JCB, offering exclusive privileges for cardholders who reach a specified spending threshold. These privileges include airport shuttle services, five-star dining experiences, discounts on online shopping platforms, and access to JCB-affiliated airport VIP lounges.

 

To offer convenient services to customers, the Land Bank utilizes a single one-stop platform for personal finance services, allowing online browsing of financial products, simulations, online applications for loans and credit cards, and credit limit adjustments. This functionality enables customers to apply for popular credit cards such as the Mazu Precious Card, "JCB iPASS Precious Card," and "iCash 2.0 Co-branded Titanium Card," as well as set up billing services, all from the comfort of their homes.

 

In recent years, the Land Bank has been dedicated to achieving "business digitalization" to enhance online services, minimize paper consumption, and realize ESG sustainability and low-carbon goals. Moreover, the bank has established strategic partnerships with collaborators to offer customers enhanced incentives and services, showcasing a dedication to crafting an operational model that brings advantages to both customers and employees.

 

Contact person: Pao-Ling Liu

Tel.: 02-2348-3519

Picture list

The Land Bank's Personal Finance Department Manager, Bai-Tai Chen (left), and the Chairperson of Baishatun Gong Tian Temple, Wen-Hua Hung (right), jointly conducted the fire-crossing ritual for the Baishatun Gongtian Temple Precious Card.
The Land Bank's Personal Finance Department Manager, Bai-Tai Chen (left), and the Chairperson of Baishatun Gong Tian Temple, Wen-Hua Hung (right), jointly conducted the fire-crossing ritual for the Baishatun Gongtian Temple Precious Card.
Release date: 2024/02/01 Last updated: 2024/02/01
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