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Land Bank Wins First Prize in Two Categories at the 22nd National Brand Yushan Awards, and Is Received by President Lai Ching‑Te

Participating for the first time, the Bank secured eight awards at the “22nd National Brand Yushan Awards,” including the First Prize in the “Outstanding Corporate Leader” and “Most Popular Brand” categories. Land Bank Chairperson He, Ying-Ming and General Manager Chang Chih-Chien represented the Bank, and were received by President Lai Ching-Te at the Presidential Office on December 22, 2024. The Bank was highly praised for its robust business operations and continuous improvements, as well as its efforts on long-term financial innovation and development

 

Chairperson He’s, extensive expertise spans across credit management, auditing, compliance, and debt management. Chairperson He has always adhered to the business principles of “insisting on credit quality,” “strict risk control,” and “innovative management thinking.” His leadership led the Bank’s management team and staff to achieve a record-high pre-tax net profit of NTD 18.729 billion in 2024. In the same year, the non-performing loan ratio was maintained at below 0.09%, with a loan loss provision coverage ratio of 1,887.08% – the highest amongst state-owned banks. Thanks to its steady management capabilities, the Bank continued to demonstrate robust resilience and growth momentum in the face of turbulent times in Taiwan and internationally. The Bank’s remarkable performance earned it the First Prize in the “Outstanding Corporate Leader” category.

 

Upholding a spirit of innovation and a passion for service, the Bank has upgraded its existing one-stop land and construction financing service model into the “One-Stop Real-Estate Cash Flow Service.” With customers’ needs as the top priority, Land Bank has integrated virtual and physical service channels to provide comprehensive quality digital financial services to real estate customers. With our 4C (Care, Connect, Customize, Cultivate) brand development strategy in mind, we have continued to optimize our products and relentlessly pursue customer engagement. The Bank’s dedicated efforts have earned it the First Prize in the “One-Stop Real-Estate Cash Flow in the 4C Digital Financial Services” category.

 

Guided by the business philosophy of “abundance, harmony, enthusiasm, and innovation,” we have passed the FSC’s “Fair Treatment of Customers Principles Assessment” for seven consecutive years. Moreover, we have won the “Social Inclusion Leadership Award” of the TCSA for four consecutive years. In the future, the Bank will continue to uphold its core mission of promoting friendly financial services and implementing inclusive finance, striving to become a first-rate financial institution that combines professionalism with social responsibility.

 

Contact person: Liao Cheng-Yu

Tel.: 02- 2348-3283

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Land Bank receiving the First Prize at the 22nd National Brand Yushan Awards – “Outstanding Corporate Leader” and “Most Popular Brand”
公告日期: 2025/12/31 最新更新日期: 2025/12/31